Media Executive

Position

Your main mission will be to support the implementation of Dior’s media plans, campaigns and contribute to the growth of the e-Commerce business. You will assist in managing media campaigns, collaborating with media agencies, and ensuring performance tracking aligns with KPIs and revenue goals.

Job responsibilities

MEDIA (ONLINE & OFFLINE)

• Support the execution of paid media campaigns across all touchpoints (branding + performance); including print, OOH, search, paid social and multiple digital platforms (Google, YouTube, Meta, TikTok, CTV, etc.), ensuring timely and accurate implementation; and to deliver agreed KPIs.
• Coordinate with media agencies and internal stakeholders (Local, Regional and Central teams) to execute approved media plans and campaign deliverables.
• Assist in preparing media briefs, campaign assets, timelines and implementation schedules in line with the marketing calendar and communication plans.
• Ensure all campaign materials, tracking parameters and creative assets are delivered accurately and on time.
• Monitor live campaign performance on a daily basis and work closely with media agencies to optimize campaign delivery and troubleshoot execution issues.
• Prepare campaign performance reports, dashboards and post-campaign analyses, highlighting key insights, learnings and optimization opportunities.
• Support A/B testing, media innovation initiatives and campaign optimization by coordinating implementation and consolidating results.
• Assist in monitoring media budgets, purchase orders, invoices, reconciliations and financial reporting to ensure accurate budget tracking.
• Maintain campaign documentation, media trackers and reporting files to ensure accuracy and compliance with internal processes.
• Support implementation of GMB for Dior Beauty and any local media activities asp budget plan.
• Serve as advocate for media campaigns, support the media manager to represent the function by sharing campaign strategies, results, and insights during monthly meetings and conferences, as required.
  
  

E-COMMERCE (PERFORMANCE MEDIA)

• Support the implementation of performance media initiatives that drive traffic, conversion and revenue for Dior.com.
• Work closely with the e-Business team to monitor campaign performance and identify opportunities to improve digital acquisition.
• Assist in coordinating SEO initiatives, including keyword implementation, content optimisation and performance monitoring in collaboration with agencies.
• Support website campaign launches by coordinating media assets, tracking links, landing pages and campaign readiness.
• Assist in monitoring search campaigns and budget utilisation together with external agencies and Regional teams.
• Consolidate and analyse campaign performance data, preparing regular KPI reports and business updates.
  
  

Profile

• The basic degree required to do the job is a bachelor’s degree in business administration/marketing, business management, or specific field in digital marketing.
• Proficient in Microsoft Office especially in Excel
• Proficient in Google Analytics & SEO tools (an added advantage)
• Proficient in English
• Analytic and performance driven.
• Adaptable and eager to continuously learn and optimize digital marketing strategies.
• Good organization skills and in handling documentations.
• Able to work independently with minimum supervision.