Content Creator

Content Creation

• Create daily/weekly content for social media platforms (e.g. Instagram, Facebook, TikTok)

• Design simple marketing visuals (posters, carousels, stories, reels thumbnails)

• Record and edit short-form videos (Reels/TikTok), including basic filming on phone

• Write clear, engaging captions aligned with brand tone (educational, promotional, or lifestyle)

Content Planning & Execution

• Follow and help maintain a content calendar (posting schedule, campaigns, themes)

• Repurpose content across platforms to maximise reach

• Ensure content aligns with ongoing promotions, events, or services

• Prepare content in advance when required (batch creation)

Brand & Quality Control

• Maintain consistent brand tone, colours, and messaging

• Ensure accuracy of information (especially for service-based or regulated businesses)

• Follow internal SOPs for content approval (if applicable)

Engagement & Support

• Assist in replying to basic comments or DMs (if assigned)

• Monitor post performance (likes, reach, saves, engagement)

• Suggest content ideas based on trends, FAQs, or customer behaviour

Required Skills & Experience

Must-Have

• Able to create content using a smartphone (photo & video)

• Basic design skills using tools such as Canva or similar

• Basic video editing skills (CapCut, InShot, VN, etc.)

• Comfortable appearing on camera or directing others on camera

• Good command of Bahasa Malaysia (English is an advantage)

• Organised, punctual, and able to meet posting deadlines

Preferred (Not Mandatory)

• Experience managing social media for a small business

• Understanding of social media trends (Reels/TikTok style content)

• Basic understanding of marketing or branding

• Photography or videography background