Creative Strategist
Alpha Iota BPO
Date: 2 weeks ago
City: Remote
Salary:
MYR 4,000
-
MYR 5,500
per month
Contract type: Full time
Remote

Join Our Alpha Iota Family, Where Everyone Wins!
What would you be doing:
1. Creative Strategy & Campaign Direction
- Exciting Work-from-Home Opportunities
- Learning & Development Programs to Upskill Yourself
- Lucrative Salary Package
- Health and Wellness Perks & Benefits
- Motivating and Supportive Teams
- and lots more!
What would you be doing:
1. Creative Strategy & Campaign Direction
- Develop creative strategies that align with acquisition and engagement goals across paid and owned channels.
- Lead ideation of campaign concepts, hooks, narratives, and content formats that resonate with gaming audiences.
- Translate insights and briefs into clear creative direction for designers, editors, and writers.
- Monitor trends across the gaming and digital advertising space using tools like Meta Ads Library, BigSpy, and TikTok Creative Center.
- Analyze top-performing ads and competitor campaigns to identify creative gaps and white space opportunities.
- Maintain a trend deck or swipe file that keeps the team inspired and informed.
- Collaborate with media buyers and marketing leads to review ad metrics (CTR, ROAS, CVR, LTV, etc.) and utilize them to inform creative testing and refinement.
- Build creative testing frameworks from angles and hooks to formats and messaging.
- Help establish feedback loops between design and performance teams.
- Serve as the strategic lead on creative projects, writing briefs, defining objectives, and guiding brainstorming sessions.
- Collaborate closely with content producers to ensure creative output is aligned with both strategy and brand.
- Step in with light design support if needed during high-volume periods or team absences (optional, not core).
- Understand the psychology and motivation of gamers and help shape messaging that speaks to their desires and triggers.
- Maintain consistency across creative touchpoints while tailoring messaging to different audience segments and platforms.
- 2 - 4 years of experience in creative strategy, brand planning, or campaign ideation, preferably within digital marketing, gaming, or entertainment sectors.
- Familiarity with performance-driven marketing, you understand how creative connects to acquisition and retention.
- Strong experience analyzing competitor campaigns and distilling insights from ad libraries and market tools.
- Confident in leading creative brainstorming sessions and giving feedback to execution teams.
- Excellent written and verbal communication skills in Chinese and English.
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
PROJECT MANAGEMENT TRAINER
PEOPLElogy Berhad,
Remote
22 hours ago
Job DetailsJob TypeFull-time / PermanentPosition LevelSr ExecutiveQualificationBachelor’s DegreeDisciplineProduct and InnovationScheduleMonday – FridayExperience3+ yearsJob DescriptionLorem IpsumJob ResponsibilitiesDesign, develop, and deliver training sessions on project management in various certification (e.g., PMI, PeopleCert).Facilitate workshops, seminars, and bootcamps for corporate teams or individual learners.Customize training materials to suit different learning styles and industries.Evaluate training effectiveness through feedback, assessments, and post-training impact.Stay updated on industry...

Lead Gen Executive (Work From Home)
Agensi Pekerjaan JobScoper Sdn. Bhd.,
Remote
MYR 3,500
-
MYR 5,000
per month
3 days ago
Job ResponsibilityIdentify and qualify potential business leads through outbound calls, emails, and live chat.Research and analyze target markets.Engage with prospective clients to understand their business needs and introduce suitable products/services.Maintain accurate records of leads, opportunities, and interactions in the CRM system.Job Requirements1â3 years of experience in B2B sales.Have the  technology background.Must have the experience in IT Sales. Must be...

Global Payroll Director
Coherent Corp.,
Remote
1 week ago
Job DescriptionPrimary Duties & ResponsibilitiesEstablish a Global Payroll Center of Excellence in Malaysia to support the payroll function globally, including the direct processing of payroll for sites identified by the Sr. Director, Global Shared Services. Lead the initiative to centralize the payroll function globally under finance. Lead the evaluation of a new global payroll strategy, including partner selection and scoping....
