Executive, Trade Category

Executive, Trade Category

Job Responsibilities:

• To develop trade strategies and promotion plans to drive channel (Modern Trade / General Trade) growth in terms of market share, visibility and increase range selling.

• To manage and develop channels (Modern Trade / General Trade) to achieve sales, merchandising and market share objectives.

• Work with Sales & Marketing team to translate marketing strategy into actionable sales plan to achieve targets.

• Develop merchandising and POSM materials (in coordination with Marketing) to support excellence in retail presence and best in class visibility.

• Optimize brand investment opportunities through return-on-investment analysis and successful management of trade marketing budget.

• Work closely with Marketing & Sales Department to develop effective trade promotions and cascade the promotions with clear communication to the specific channel.

• Prepare sales reports and report projected sales forecast. Track and highlight unusual increase / decrease in customer demand.

• To perform ad hoc tasks assigned by superior from time to time.

Job requirements:

• • At least 2 years and above of experience in the FMCG industry.
  • Previous experience in sales, trade marketing, category development or any other related areas.
• • Good in Microsoft Office and Nielsen.
• • Demonstrable experience with developing POSMs and in-store touchpoints.
• • Excellent command of written and spoken English and Bahasa Malaysia. Proficiency in other languages would be added advantage.
• • Good interpersonal and communication skills.
• • Innovative and creative.
• • Able to act highly independently in a fast paced and dynamic environment, good team player, self-motivated, proactive and result oriented.
• • Good leadership and problem-solving skills. Ability to deal with problematic and/or difficult people and/or situations.
• • Willing to travel.