Influencer Marketing Creative Strategist - Intern
Hiblendr
Date: 2 weeks ago
City: Remote
Salary:
MYR 4,000
-
MYR 6,000
per month
Contract type: Full time
Remote
Job Responsibility
Creative Strategy & Ideation
Translate customer insights, trends, and product USPs into performance-driven ad concepts and brand campaigns.
Develop creative frameworks (UGC scripts, TikTok hooks, testimonial angles, product demos) that can be repeatedly tested and scaled.
Continuously study consumer psychology, competitor brands, and global DTC creative trends to stay ahead.
Ad & Content Development
Write ad briefs, hooks, and scripts for Meta, TikTok, Google, and other platforms.
Collaborate with videographers, editors, influencers, and designers to execute high-performing creative assets.
Adapt storytelling for different funnel stages (TOF awareness, MOF education, BOF conversion).
Testing & Optimization
Lead structured creative testing cycles with the Growth Strategist.
Analyze performance data (CTR, CPC, CPM, ROAS) to identify winning creative elements.
Build a âCreative Hit Systemâ â ensuring a steady flow of new ads, with a clear hit rate tracking process.
Brand & Storytelling
Safeguard HiBlendrâs brand voice while optimizing for performance marketing.
Create narratives that elevate the brand beyond functional benefits, positioning IT as part of a wellness lifestyle ecosystem.
Ensure creatives connect emotionally with customers, not just rationally.
Job Requirements
The Creative Strategist is responsible for generating, testing, and scaling breakthrough creative ideas that drive customer acquisition and strengthen brand equity. They turn data and insights into compelling narratives, ensuring HiBlendrâs content stands out, resonates deeply, and converts consistently.
While the Growth Strategist focuses on distribution and performance, the Creative Strategist focuses on creative systems and storytelling. Together, they form the core growth engine of the company.
Creative Strategy & Ideation
Translate customer insights, trends, and product USPs into performance-driven ad concepts and brand campaigns.
Develop creative frameworks (UGC scripts, TikTok hooks, testimonial angles, product demos) that can be repeatedly tested and scaled.
Continuously study consumer psychology, competitor brands, and global DTC creative trends to stay ahead.
Ad & Content Development
Write ad briefs, hooks, and scripts for Meta, TikTok, Google, and other platforms.
Collaborate with videographers, editors, influencers, and designers to execute high-performing creative assets.
Adapt storytelling for different funnel stages (TOF awareness, MOF education, BOF conversion).
Testing & Optimization
Lead structured creative testing cycles with the Growth Strategist.
Analyze performance data (CTR, CPC, CPM, ROAS) to identify winning creative elements.
Build a âCreative Hit Systemâ â ensuring a steady flow of new ads, with a clear hit rate tracking process.
Brand & Storytelling
Safeguard HiBlendrâs brand voice while optimizing for performance marketing.
Create narratives that elevate the brand beyond functional benefits, positioning IT as part of a wellness lifestyle ecosystem.
Ensure creatives connect emotionally with customers, not just rationally.
Job Requirements
The Creative Strategist is responsible for generating, testing, and scaling breakthrough creative ideas that drive customer acquisition and strengthen brand equity. They turn data and insights into compelling narratives, ensuring HiBlendrâs content stands out, resonates deeply, and converts consistently.
While the Growth Strategist focuses on distribution and performance, the Creative Strategist focuses on creative systems and storytelling. Together, they form the core growth engine of the company.
- 2â5 years in creative strategy, performance marketing, or brand storytelling (e-commerce/DTC preferred).
- Strong ability to conceptualize ideas from insights and data.
- Hands-on experience writing scripts, hooks, and ad copy for high-performing campaigns.
- Deep understanding of TikTok, Meta, and influencer-led UGC trends.
- Analytical + creative hybrid mindset â can both ideate and interpret data.
- WFH Friday
- No Dress Code
- Young, Energetic Team
- Birthday Leave
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