Market Development Associate Manager

Baxter International Inc.


Date: 23 hours ago
City: Petaling Jaya
Contract type: Full time

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.

Baxter's products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.

Join us at the intersection of saving and sustaining lives—where your purpose accelerates our mission.

Essential Duties & Responsibilities
  • Driving top line through marketing campaigns and accountability of numbers for
    • Value Capture without VEST
    • Enhanced Series
    • Vital Sign Monitor
    • AAT
    • Patient Support Systems

  • Driving digital campaigns
  • Driving sales for on-line portals for Front Line Care products
  • Working closely with Regulatory Affairs on weekly basis to ensure timely closure of all registrations
  • Business case preparation and approvals from Regional Global Business Units
  • Creating training material in collaboration with Clinical & Medical
  • Creating marketing material in association with Medical & Regulatory Affairs
  • Full accountability of marketing budget
  • Full accountability of conferences and meetings (attending all critical conferences & Meetings)
  • Driving CME/DEMO & Monitoring the same via dashboards on monthly basis
  • 6 Days/Month JFW with Healthcare Systems & Technologies Malaysia and Singapore (exclusive of meetings & conferences)
  • Attending the monthly Monthly Regional Review & presenting marketing section to Cluster Head
  • Annual Brand Plan & MAPs preparation
  • Creating a repository of market insights & developing campaigns basis the insights
  • Attending the monthly review meetings along with Cluster Head Healthcare Systems & Technologies with sales team
  • Attending the quarterly review meetings along with sales and channel partners
  • Creating a repository of communications from Regulatory Affairs, Regional Global Business Units on products and disseminating the same with sales & clinical team
  • Responsible for CEC operations for the cluster

Education & Experience:
  • Bachelor’s Degree in Pharmacy/Science or equivalent, MBA is preferred
  • Minimum 5 years of marketing experience in medical equipment industry
  • Proven track record for consistency in performance within sales or marketing function
  • Strategic thinking, innovative and strong analytical skills to drive marketing plans
  • Leadership skills to drive executional excellence
  • Strong KOL management skills
  • Able to work with cross functional team to drive results
  • Excellent presentation and communication skills
  • Good interpersonal skill and a team player
  • Motivated to drive for results
  • Execution excellence to drive marketing activities and support sales execution
  • Strong commitment to Baxter Code of Conduct (Ethics and Compliance)


Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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