Marketing Analyst – POP Audit

Accenture


Date: 1 week ago
City: Kuala Lumpur
Contract type: Full time

Job Overview
As a Marketing Analyst specializing in Proof-of-Performance (POP) Audit within Client scope, you will play a critical role in ensuring the integrity, compliance, and effectiveness of global co-marketing, Marketing Incentive Funds and incentive programs. You will conduct risk-based audits of partner-submitted claims and activities, identify control gaps, and drive corrective actions to protect marketing investments while maintaining strong partner trust.

Key Responsibilities

  • Perform detailed audits and reviews of partner-submitted Proof-of-Performance (POP) materials, claims, and reimbursements for co-marketing and incentive programs across EMEA and global regions.
  • Execute walkthroughs and testing of key financial and operational controls related to marketing funds usage, approval workflows, and compliance with internal policies and regional regulations.
  • Identify control weaknesses, noncompliance issues, fraud risks, or policy violations through data analysis and evidence review.
  • Prepare clear, structured audit reports highlighting findings, root causes, risk impact, and actionable recommendations for improvement.
  • Collaborate with Finance, Program Owners, and Partner Marketing teams to implement corrective and preventive actions.
  • Monitor, track, and validate the timely closure of audit findings and remediation plans.
  • Contribute to the development and continuous refinement of the annual POP audit plan, including risk assessment, scoping, sampling methodology, and testing strategies.
  • Support process improvement initiatives to strengthen controls, reduce audit exceptions, and enhance overall program governance.
  • Act as an independent, objective assurance partner while maintaining positive relationships with regional marketing and finance stakeholders.

Requirements

  • Bachelor’s degree in Accounting, Finance, Business Administration, or a related field.
  • Professional certification (CIA, CPA, CISA, or equivalent) is a strong advantage.
  • Minimum 3 years of hands-on experience in internal audit, external audit, or compliance/risk management (experience in marketing funds, channel incentives, or POP audit highly preferred).
  • Strong knowledge of internal control frameworks (e.g., COSO), risk-based auditing methodologies, and SOX-like requirements.
  • Excellent analytical, critical thinking, and problem-solving skills with high attention to detail.
  • Proficient in Microsoft Excel and data analysis; experience with Power BI, ACL, or similar audit tools is a plus.
  • Ability to work independently, manage multiple audits simultaneously, and meet strict deadlines.
  • Self-motivated with strong initiative to improve processes and drive results.
  • Excellent written and verbal communication skills in English; able to present complex findings clearly to both technical and non-technical audiences.
  • Experience working in a multinational environment and familiarity with global marketing programs is an advantage.


If you are passionate about governance, risk, and compliance in a high-visibility marketing ecosystem and want to make a direct impact on the integrity of multi-million-dollar partner programs, this POP Audit Analyst role is an excellent opportunity for growth.

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