Marketing Executive

SAYEN FRERES


Date: 10 hours ago
City: George Town
Contract type: Full time
Job Scopes

  • Market Research and Analysis:
  • Research and analyse market trends, competitor products, and relevant information to develop marketing strategies.
  • Study and researching the Malay markets, staying updated on trends, and penetrating sales in this segment.
  • Strategy Development and Alignment:
  • Keep up-to-date with market developments and competitor strategies.
  • Ensure that marketing plans and messaging align with business strategy and reinforce brand positioning.
  • Customer Development and Retention:
  • Develop, retain, and maintain new and existing customers.
  • Implement creative communication messages to execute the brand strategy.
  • Sales and Marketing Implementation:
  • Assist in implementing sales and marketing plans.
  • Collaborate with stakeholders to ensure a successful implementation of strategic marketing plans.
  • Training and Knowledge Sharing:
  • Coordinate training, knowledge sharing, and practical demonstrations with customers.
  • Work alongside internal and external stakeholders on various marketing projects and campaigns.
  • Marketing Research and Analysis:
  • Conduct marketing research and analyze findings to understand customer and market opportunities.
  • Creative Development and Content Oversight:
  • Oversee the creative development of promotional materials, website content, advertisements, social media, and other marketing projects.
  • Event Management and Preparation:
  • Travel as required for product presentations, training, and seminars.
  • Responsible for event preparations and roadshows for company events and activities.
  • Collateral Preparation and Documentation:
  • Prepare product leaflets and marketing slides.
  • Conduct interviews and gather testimonials for marketing purposes.
  • Ad-hoc Tasks and Duties:
  • Undertake assignments, ad-hoc tasks, and related duties as required.


Requirements

  • Candidate must possess at least Diploma/Degree in Marketing/Business Administration or equivalent.
  • Specialized in Marketing Planning and management with knowledge in Food/Health Nutrition.
  • Possess a strong passion for promoting health and well-being.
  • Creative, Adaptability, Research, and Public Speaking.
  • Teamwork, organizational skills, and administration work.
  • Excellent written and interpersonal communication and customer skills, including the ability to explain. Knowledge in digital marketing.
  • 3-5 years of marketing and administration work is an advantage.
  • Willing to travel.
  • Strong proficiency in English, Bahasa Malaysia, and Mandarin.
  • Able to work after working hours and during weekends.


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