Marketing Executive / 行銷主管
Delta Medisains (m) Sdn Bhd
Date: 2 weeks ago
City: Subang Jaya
Contract type: Full time
我們正在尋找一位以成果為導向的行銷主管，負責我們產品在本地和國際的行銷。理想的候選人應擅長規劃和執行行銷策略，識別目標受眾，並優化績效。
工作職責：
工作職責：
- 制定並實施行銷策略，在本地和國際市場推廣產品。
- 規劃並執行各種管道的活動，包括數位媒體、社交媒體、電子郵件行銷、SEO/SEM、內容行銷和傳統廣告。
- 確定目標受眾、製作引人注目的訊息並選擇有效的管道來吸引客戶。
- 監控行業趨勢、消費者行為、競爭格局和定價研究，以便對行銷計劃做出明智的調整。
- 定義和追蹤 KPI 來衡量活動的成功。分析數據和指標來評估績效、市場佔有率、顧客滿意度和其他相關指標，做出數據驅動的決策來優化策略。
- 識別並尋求商業和合作機會。
- 組織貿易展覽會、研討會和路演。
- 學歷要求：行銷、商業研究或相關領域的學士學位。
- 經驗：在健康領域擔任類似職位 2-4 年經驗。
- 技能：具備強大的規劃、組織和專案管理能力。目標明確，具備敏銳的商業頭腦、批判性思考和分析能力。擅長數據分析與決策。
- 溝通能力：優秀的英語口頭和書面溝通能力。具備優秀的人際溝通和組織能力，能夠勝任商業提案、會議和發展溝通。
- 創造力：發現替代方法和解決方案的能力。
- 數位行銷專業知識：紮實的數位行銷知識和經驗。熟悉Microsoft Word、Excel、AI、Canva等軟體。
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