Marketing Manager

About The Role

You will be a part of a winning team that plays to win and has fun along the way. This role is based in KL, Malaysia and will be reporting to the Head of Marketing APAC.

You will be part of a multi-functional and diverse team, with different points of view, different ways of thinking and new capabilities to strengthen. Also working closely with the APAC regional marketing team.

• Make your mark in categories where Philips is globally #1
• Lead aligned key categories that have a strong growth agenda. To fulfil the business vision of turning houses into homes.
• Align the Versuni portfolio selection and implementation for Malaysia.
• Own the local consumer insight, which becomes a key to building communication and locally relevant activation
• Lead local E2E activation plans across all sales, marketing and media channels. Taking the lead role with local cross functional implementation teams.
• Lead cross agency briefs, and responses to proposals. Aligning key APAC stakeholders.
• Lead digital activations, following best practice, including local content initiation or adaptations.
• Lead the allocation of A&P spend within their category. Measures results and ROI, takes corrective actions. Identifies and shares learnings, both locally and with APAC team.
  
  

The Impact You’ll Make

• Leads the profitable growth for allocated categories
• Partner closely with APAC team across strategic planning proposals, innovation and activation plans
• Aligns the Versuni portfolio and implementation plans for MY, with APAC marketing managers
• Lead the relationship across allocated categories, with APAC / MY digital and agency teams to build consumer engagement and market share
• Initiate and leads relationships with the trade, sales and field teams for allocated categories. Including delivery of trade story, NPI proposals, and any required training
• Provides proposals for overall spend for categories, as well as allocating spend within categories to achieve ROI benchmarks.
• Own local end-to-end marketing plan to ensure best in class implementation across brands & channels. Across an 18mth horizon.
• Leads the local marketing activation plan including 12 months integrated media calendar, with ROI.
• On an ongoing basis, identifies key learnings incl. audience, creative and platform performance. Taking the lead in sharing learnings, both locally and with APAC team.
• Briefs market Digital Lead / Media Manager on campaigns planning and briefs the Digital Hubs on content adaptation.
  
  

The Skills And Knowledge You’ll Bring

• Minimum 7-8 years’ experience in Marketing
• Minimum degree (or local equivalent) in Marketing/ Business
• Knowledge in commercial strategy and portfolio optimization, brand and product marketing, media planning including digital / online marketing. A growth mindset with an entrepreneurial approach.
• Demonstrated Strong Stakeholder Management Capability
• Thrives in a cross functional environment, with experience leading cross functional teams
• Action orientated, with a strong problem-solving mindset.
• Ability to collaborate constructively and focus on multiple priorities.
• Experience in digital marketing, media planning, online sales, business / P&L management
• Fluent in English
• Self-driven and resilience with a can-do attitude - embodies an owner mindset with a strong commitment to contributing to the success of the organization
  
  

Ready to make an impact?

From developing game-changing air fryers to perfecting the art of coffee making, Versuni’s purpose is turning houses into homes — and we’re calling on your talent to bring it to life. Join our global team of 6,000+ passionate individuals, work with world-class brands, and shape the future of home living. We’re ready for you — are you ready for us?

7370