Performance Marketing (Senior)

Job Summary:

As a Performance Marketing Specialist, you will manage our clients' brands and function as experts in paid media strategies aligned with client goals. Working closely with our internal team and clients, you'll oversee tasks from onboarding and data analytics to campaign strategizing, ad funnels, and budget planning. Ultimately, your role is to translate our actions into conversion, sales, and customer growth for our clients.

Our Company:

Z21 (zero to one) specializes in traffic, conversion, retention -- the core pillars of e-commerce growth. We design (UI/UX) and develop on Shopify Plus for high-growth brands, grow them with performance marketing on paid ads and email, and continuously optimize their store conversion rate.

As one of Malaysia's first Meta Business Partners and Shopify Plus Partners, Z21 Studio helps e-commerce brands grow through Shopify, FB/IG/Google/TikTok Ads, Email Marketing, Conversion Rate Optimization, and Data Analytics. Our client roster includes popular brands such as Oxwhite, Machines, BloomThis, LUMI Beauty, dUCk, FILA, L'Occitane and many others.

Our Culture:

We are a young team with a young culture:

Result oriented

No office politics

No seniority

We offer flexible working hours and locations

We prioritize the best idea regardless of position

Dynamic and challenging industry

In the world of digital marketing and e-commerce, things change incredibly fast. That means we must constantly adapt and improve, as staying complacent and comfortable will make us irrelevant in no time. You'll never run out of challenges, providing us opportunities to overcome and grow.

High talent density -- learn fast

Our team is known for its fast learning abilities. What took us 2 years to figure out, we expect you to learn in 6 months with the advantage of leveraging our trial and error experience, and with our guidance.

The Z21 Team

Unlike many other companies, we will not describe our team as a family. We do not have unconditional love; failures and learning opportunities are accepted and encouraged, but simple mistakes are not. We are like a sports team, striving to have the best players.

Job Requirements:

• Execute paid ad campaigns for medium-large clients, primarily in e-commerce.
• Manage paid ads on platforms like Facebook, Instagram, Google, and TikTok.
• Utilize analytical skills to evaluate performance data and propose intelligent next steps.
• Implement A/B tests and optimizations to achieve client KPIs promptly.
• Develop campaign and budget plans across funnels and channels based on client ROI.
• Collaborate with our creative and web development teams to propose new media buying, website optimization, content, and email marketing strategies.
• Research trends and competitor insights for growth opportunities.
• Work closely with the internal team on client goals and discuss next action steps.
• Communicate clearly and develop transparent relationships with clients for optimum results.