Regional Sales Manager (South)

You will be a results-driven Sales Leader responsible for developing and executing regional sales strategies, managing distributor teams, and driving in-store excellence. The role involves monitoring performance, collaborating cross-functionally, and identifying growth opportunities to ensure strong market execution and sustained revenue growth.

What We Ask

• Bachelor’s degree in any field, with a minimum of 5 years of relevant experience.
• Strong strategic thinking skills with a focus on achieving measurable results.
• Proven leadership abilities, with the capability to analyze data and make informed decisions.
• Excellent communication and interpersonal skills to effectively engage with stakeholders at all levels.
• Ability to motivate and guide teams toward achieving business objectives.
  
  
  

What We Offer

• Unique company culture of Dutch heritage and international presence.
• Competitive salary & benefits package.
• A friendly and informal working environment, yet professional team members as sparring partners.
  
  
  

Vacancy Description

• Sales Strategy Development: Create and implement effective sales strategies to meet or exceed sales targets within the region.
• Team Leadership: Manage a team of Distributor Managers and Pre-Sellers, providing ongoing coaching and capability building to achieve sales goals.
• Performance Monitoring: Analyze sales and market trends to assess performance and identify areas for improvement.
• Distributor Management: Build and maintain strong relationships with distributors and key stakeholders, addressing their needs and ensuring revenue growth.
• Market Insights: Conduct research to identify new market opportunities and potential competitive threats.
• Reporting: Prepare regular reports on sales performance, market conditions, and team progress for the line manager.
• Collaboration: Work closely with other functions (CCD, Marketing, Finance, Supply Chain, HR) to align sales strategies and support sales initiatives.
• Distribution Expansion: Track and analyze active outlet trends, identify coverage gaps, and execute acceleration plans to drive physical availability.
• In-store Execution: Monitor and evaluate Perfect Store participation in the region according to plan. Identify opportunity gaps and execute activation plans to win in the chiller.
  
  
  

Staying true to who you really are, that is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you're not sure if you're the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.

Team Details

For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it's not just about what we do, but who we are.

We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.