Sales Marketing Officer Cum Tiktok Host

Ahmad Tea


Date: 3 weeks ago
City: Kuching
Salary: MYR 1,800 - MYR 2,000 per month
Contract type: Full time
Job Responsibility

  • Manage day-to-day sales operations including customer engagement, leads follow-up, and offline sales activation.
  • Participate and support roadshows, events, direct selling activities, and in-store engagements.
  • Support digital marketing and campaign execution across social media platforms (especially TikTok, Instagram & Facebook).
  • Assist in creating or coordinating short-form video content, appearing on camera where necessary.
  • Work with the content and design team to produce engaging marketing materials.
  • Track, record, and analyse marketing performance data (especially TikTok insights).
  • Provide input for campaign optimisation and tactical improvements based on consumer behaviour.
  • Collaborate closely with cross-functional teams (content, design, operations).
  • Contribute ideas for product promotions, seasonal campaigns, and brand storytelling.
  • Host TikTok Live sessions and pre-recorded content to promote F&B products and campaigns
  • Confidently demonstrate product benefits, share key selling points, answer viewer questions, and handle live purchases
  • Create compelling short-form content using CapCut, TikTok editor, or similar apps
  • Support with caption writing, basic thumbnail/poster creation (Canva)
  • Respond promptly to viewer comments and DM inquiries post-Live sessions
  • Work closely with the marketing and product team to plan Live scripts, hooks, and promotional angles
  • Adapt content strategies according to campaign goals and product focus (e.g., bundling, limited-time offers)
  • Study past performance analytics to improve hosting style and conversion
  • Keep updated with TikTok F&B trends, competitor analysis, and viral content patterns
  • Contribute to the brand voice by building a personal, relatable host identity aligned with company values
  • Recommend strategic campaign themes, live show formats, and influencer collaborations
  • Support marketing team in translating social feedback into product or branding suggestions
  • Help drive follower growth, retention, and engagement by nurturing a loyal viewer base

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Job Requirements

  • · Malaysian citizen, aged 21â30 years old.
  • · Minimum1â2 yearsof working experience in sales and marketing is preferred.
  • · Fresh graduateswith strong passion and a creative mindset are encouraged to apply.
  • · Possess a valid driving licenseand own transport (required for roadshows & event participation).
  • · Experience inretail management,event coordination,roadshows, ordirect sellingis a plus.
  • · Ability to work independently while also contributing to a collaborative environment.
  • · Willing to learn, grow, and be part of a purpose-driven F&B company.
  • Demonstrated ability to appear confidently on camera (TikTok, Instagram, YouTube)
  • Familiarity with TikTok algorithms, trending formats, and audience engagement tactics
  • Fluent in Bahasa Malaysia and English both oral and written
  • Portfolio or sample video of past hosting is a strong advantage
  • Flexibility with Shifts & Travel : Willing to work morning and night shifts based on schedule. Must be able to travel frequently for roadshows, exhibitions, and events within Malaysia and occasionally overseas, without restrictions.

Job Benefits

  • EPF and SOCSO provided
  • Performance allowance

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