Senior Executive eCommerce Livestream
DKSH
Date: 23 hours ago
City: Petaling Jaya
Contract type: Full time
Job Summary
The Ecommerce Livestream Senior Executive must be dynamic and results-driven lead to the execution of our livestream commerce initiatives. This role is responsible for end-to-end livestream production planning, content strategy, pitching and on-air execution across digital platforms.
Job Responsibilities
Commercial Collaboration
The Ecommerce Livestream Senior Executive must be dynamic and results-driven lead to the execution of our livestream commerce initiatives. This role is responsible for end-to-end livestream production planning, content strategy, pitching and on-air execution across digital platforms.
Job Responsibilities
Commercial Collaboration
- Collaborate with commercial team to pitch livestream services to potential and existing clients
- Present livestream capabilities, value proposition, and past success cases
- Responsible for developing innovative and engaging livestream concepts that align with brand objectives and campaign goals.
- Oversee the setup and optimization of audience interaction tools to enhance real-time viewer engagement and drive participation during livestreams.
- Manage the end-to-end scheduling and planning of livestream sessions, ensuring timely coordination with all stakeholders
- Coordinate and ensure all livestream equipment, platforms, and systems are tested and functioning optimally before and during broadcasts
- Conduct and manage livestream rehearsals, making real-time adjustments to improve delivery, transitions, and flow.
- Work closely with related stakeholders to ensure the layouts, and visuals are consistently applied across livestream content.
- Plan and execute post-livestream content distribution strategies across digital platforms to maximize reach and engagement.
- Draft, edit, and finalize livestream scripts, talking points, and product highlights to support smooth and confident delivery by hosts.
- Identify, engage, and manage KOLs and KOCs, ensuring alignment with brand messaging and driving effective collaboration throughout all social commerce activities
- Oversee the full execution of livestream events, ensuring seamless coordination of all logistics, resources, and personnel involved.
- Identify and resolve any technical or operational issues that arise before or during livestream to minimize disruptions and ensure broadcast quality.
- Provide clear instructions and support to stakeholders to ensure everyone is aligned their roles during livestream.
- Monitor livestream quality in real-time and post-event to ensure content, audio-visual elements, and delivery meet brand and production standards.
- Actively drive and manage customer engagement during livestreams to boost interaction, retention, and conversion.
- Oversee the editing process of livestream content to ensure alignment with brand guidelines, objectives, and platform requirement.
- Analyze livestream performance metrics and audience behavior to identify opportunities for improvement and implement strategies to enhance future sessions.
- Review and provide input on all promotional materials and campaigns related to livestream events to ensure consistency and effectiveness in driving traffic and engagement.
- Lead post-mortem reviews after each livestream to evaluate outcomes, gather team feedback, and identify actionable insights for continuous improvement
- Collaborate with internal teams and propose creative ideas for video content creation tailored for platforms such as Shopee, Lazada, and TikTok, with a strong focus on producing engaging livestream and short-form videos that drive brand visibility and sales conversion.
- Support and coordinate affiliate marketing activities tied to livestream & social commerce, including tracking performance, managing links, and collaborating with affiliate partners to drive sales
- Additional tasks and responsibilities as assigned by the manager to support department objectives
- Diploma or Bachelor Degree in communications and related field
- Minimum of 2-4 years of relevant working experience (Livestreaming)
- Experience with 1-2 years in social commerce is an added advantage
- Proficient in Microsoft Excel, Words and Power Point
- Sales-Driven Mindset
- Experience with Livestream software
- Experience in managing end-to-end livestream setup and execution on platforms such as Shopee, Lazada, and TikTok
- Experience with Social Commerce is an added advantage
- Experience with Broadcasting or Digital Media is an added advantage
- Familiarity with video editing software such as CapCut, Canva, etc is an added advantage
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
Retail Sales Specialist (KL/Selangor)
SNS Network,
Petaling Jaya
MYR 2,000
-
MYR 3,000
per month
40 minutes ago
Job ResponsibilityEnsure high levels of customer satisfaction through excellent sales service.Welcome customers by greeting them and assessing customersâ needs.Explain, provide appropriate recommendation and perform demonstration on the features of the products to the customers.Maintain outstanding store condition and visual merchandising standards.Achieve sales target and ensure outlet stock accuracyPerform daily operation tasks such as sales report, stock take, etcComply to company...
Payroll Specialist - APMEA
Biosearch Life, a Kerry Company,
Petaling Jaya
1 hour ago
Requisition ID: 59910Position Type: FT PermanentWorkplace ArrangementAbout KerryKerry is the world's leading taste and nutrition company for the food, beverage and pharmaceutical industries. Every day we partner with customers to create healthier, tastier and more sustainable products that are consumed by billions of people across the world. Our vision is to be our customers' most valued partner, creating a world...
Senior Customer Development Manager
Kenvue,
Petaling Jaya
1 day ago
Kenvue Is Currently Recruiting For aSenior Customer Development ManagerWhat We DoAt Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent.Who...
