Senior Executive/ Executive, Key Account

Coca-Cola Beverages Singapore, Malaysia & Brunei


Date: 10 hours ago
City: Petaling Jaya
Contract type: Full time

Who We Are

The Coca-Cola Company (TCCC) is the world's largest beverage company, refreshing consumers worldwide for over 135 years. Our unrivalled portfolio includes more than 500 sparkling and still brands and more than 3,800 beverage choices, with iconic brands such as Coca-Cola, Sprite, Minute Maid, Schweppes, FuzeTea, Monster, and Fanta.


With over 1,500 employees, Coca-Cola Beverages Singapore, Malaysia & Brunei is a complex and well-developed organization that produces, sells, and distributes the Coca-Cola Company products across the country. Our world-class manufacturing plant in Halal Park, Bandar Enstek in Negeri Sembilan serves as our Halal production hub for Malaysia, Singapore, and Brunei.


Let’s Talk About the Role

Location: Petaling Jaya

Department: Commercial – Modern Trade

Reports to: Group Key Account Manager


What You’ll Do

  • Define overall strategic priorities and develop value-added plans that drive growth, based on shopper and customer requirements, aligned with company strategies.
  • Build and maintain strong, long-term relationships with key account customers to achieve business objectives.
  • Lead day-to-day planning and operational tasks for assigned key accounts, ensuring seamless execution.
  • Spearhead the Joint Business Plan (JBP) process by defining, executing, and tracking game plans and sustainability initiatives with customers.
  • Manage and optimize within stipulated budgets to maximize account profitability.
  • Monitor customer performance by tracking sales, profitability, and market share, and recommend corrective actions where necessary.
  • Collaborate with cross-functional teams (Marketing, Supply Chain, Finance, etc.) to ensure efficient and effective execution.
  • Conduct pre- and post-evaluations of key campaigns, assessing both financial and executional KPIs, and share learnings with stakeholders.
  • Drive innovation in customer engagement by identifying opportunities for new initiatives, activations, and category growth.


What You Bring

  • Minimum of 3 years of Key Account (Foodservice) experience in within FMCG companies.
  • Demonstrated understanding of the local FMCG trade environment, including insights into shoppers and consumer trends.
  • Proven ability to strategically analyze business needs, identify opportunities, and assess risks, with a track record of developing and implementing effective strategies and plans.
  • Proficiency in independently managing consumer and LTOs, from development to execution and evaluation.
  • Good communication and interpersonal skills, with the capacity to collaborate effectively across functions and departments.
  • Strong analytical abilities to interpret data and derive actionable insights.
  • Self-starter who thrives in a dynamic environment, capable of working with minimal supervision.
  • Adept at multitasking and prioritizing tasks effectively.


Why Join Us

  • Career Development & Learning Opportunities
  • Fun & Face Pace Environments
  • Be part of an iconic brand


Our Purpose & Growth Culture

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We focus on five key behaviours – curious, empowered, inclusive, agile, and corporate entrepreneurship – and value how we work as much as what we achieve.


We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

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