Assistant Key Account Manager
Suntory Beverage & Food Malaysia
Date: 2 weeks ago
City: Petaling Jaya
Contract type: Full time

Who We Are
Suntory Beverage & Food strives to be the most locally beloved beverage company in every market we serve. Guided by our founding principles of "Growing for Good," "Yatte Minahare" (the spirit of bold ambition), and "Giving Back to Society", we pursue sustainable growth, bold innovation, and meaningful social impact. Across the Asia Pacific region, we proudly offer trusted brands including Ribena, Lucozade Sport, BRAND'S Essence of Chicken, Tea+, BOSS Coffee, V Energy - delivering quality products that honor our commitment to harmony with people and nature.
At Suntory Malaysia, we are proud to be part of the global Suntory Group, a Japanese multinational renowned for its unwavering commitment to health, wellness, and enriching lives. With a legacy deeply rooted in innovation and natural science, we deliver high-quality health enrichment and functional beverages tailored to the needs of Malaysian consumers.
Guided by our mission to “Inspire the Brilliance of Life”, we blend cutting-edge research with a profound respect for nature to support holistic well-being — from the inside out.
We are the proud brand owner of several iconic products with strong cultural heritage and consumer trust:
As an Assistant Key Account Manager, you’ll play a vital role in driving sales and strengthening relationships with key Modern Trade accounts such as Mydin and Trendcell+. You’ll support the Key Account Manager in executing strategic plans, managing trade investments, and ensuring smooth in-store operations through collaboration with internal teams and third-party agencies.
What You'll Do
At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.
Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.
Suntory Beverage & Food strives to be the most locally beloved beverage company in every market we serve. Guided by our founding principles of "Growing for Good," "Yatte Minahare" (the spirit of bold ambition), and "Giving Back to Society", we pursue sustainable growth, bold innovation, and meaningful social impact. Across the Asia Pacific region, we proudly offer trusted brands including Ribena, Lucozade Sport, BRAND'S Essence of Chicken, Tea+, BOSS Coffee, V Energy - delivering quality products that honor our commitment to harmony with people and nature.
At Suntory Malaysia, we are proud to be part of the global Suntory Group, a Japanese multinational renowned for its unwavering commitment to health, wellness, and enriching lives. With a legacy deeply rooted in innovation and natural science, we deliver high-quality health enrichment and functional beverages tailored to the needs of Malaysian consumers.
Guided by our mission to “Inspire the Brilliance of Life”, we blend cutting-edge research with a profound respect for nature to support holistic well-being — from the inside out.
We are the proud brand owner of several iconic products with strong cultural heritage and consumer trust:
- Ribena – the beloved blackcurrant drink rich in Vitamin C.
- BRAND’S – a trusted name in health supplements, including the renowned BRAND’S Essence of Chicken.
- C.C. Lemon – a refreshing lemon-flavored drink packed with Vitamin C, offering a zesty boost for your daily wellness.
As an Assistant Key Account Manager, you’ll play a vital role in driving sales and strengthening relationships with key Modern Trade accounts such as Mydin and Trendcell+. You’ll support the Key Account Manager in executing strategic plans, managing trade investments, and ensuring smooth in-store operations through collaboration with internal teams and third-party agencies.
What You'll Do
- Achieve sales, market share, and profitability targets
- Negotiate trading terms and promotional plans with buyers
- Forecast stock needs and align with promotional activities
- Develop and execute customer business plans and in-store programs
- Analyze trade promotions and optimize investment returns
- Collaborate with internal teams and external partners for seamless execution
- Hands-on experience in key account management within the FMCG industry
- Opportunity to work with leading retail chains and strategic partners
- Exposure to cross-functional collaboration and commercial planning
- A dynamic role that blends strategy, execution, and relationship-building
- Career growth in a fast-paced, results-driven environment
- A min. Diploma/ Degree in Business or related field
- Minimum 3 years of experience in FMCG sales or merchandising
- Strong analytical, negotiation, and communication skills
- Proficiency in Microsoft Excel and PowerPoint
- A positive, results-oriented attitude and team spirit
- Ability to manage customer relationships independently
At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.
Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.
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