Digital Campaign Marketing Specialist (Paid Media)

Unlock your potential with Dassault Systèmes, a global leader in Scientific Software Engineering as a Digital Marketing Specialist in Selangor, Malaysia!

Role Description & Responsibilities

• Project manage end-to-end B2B paid media campaigns — coordinating planning, asset delivery, platform setup, launch, optimization, and reporting
• Collaborate with internal stakeholders across departments and geographies to align campaign strategies with business objectives
• Monitor campaign performance and analyze data to optimize results according to set KPIs and provide actionable insights
• Prepare in-depth campaign reports and present findings to relevant stakeholders
• Stay up to date with industry best practices and emerging digital media technologies
  
  

Qualifications

• At least 3 – 5 years hands-on experience with digital advertising platforms like Google Ads, Facebook/Meta Ads and LinkedIn
• Bachelor’s degree in Advertising, Communications, Marketing or equivalent
• Strong command of English, both verbal and written
• Proficiency in tools like Microsoft Excel, Adobe Suite (Photoshop/Express), Looker Studio, and Google Analytics
• Experience working in B2B environments with exposure to Account-Based Marketing (ABM) is a strong advantage
• Strong analytical skills and the ability to interpret performance data to drive campaign optimization
  
  

What’s in it for you

• Work with a multi-national and multi-disciplinary team
• Opportunity to grow your experience by managing paid campaigns on a global scale for a wide variety of industries and topics
• Be among the first few in the world to test new features from LinkedIn
• Hybrid work arrangement
  
  

Inclusion statement

As a game-changer in sustainable technology and innovation, Dassault Systèmes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it’s our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.