Digital Marketing Executive (Malacca)
EU Holidays Pte Ltd
Date: 1 day ago
City: Malacca
Contract type: Full time
- Developing suitable digital marketing strategies
- Evaluating campaigns to identify the social media channels that would provide the best opportunities for engagement.
- Calculating return on ad spend (ROAS) and comparing it against industry averages.
- Evaluating marketing budgets and allocating spending on various marketing needs accordingly.
- Assessing digital marketing strategies and suggesting improvements accordingly.
- Performing SEO audits to identify various issues impacting search engine performance.
- Identifying new opportunities to encourage viewers engagement.
- Degree in marketing, communications, business, or related field.
- Google Analytics and AdWords certifications are advantageous.
- Proven experience working as a digital marketing/SEO Specialist.
- Sound knowledge of lead generation, digital marketing tools, social media platforms, and SEO best practices.
- An understanding of SEO best practices.
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