Intern, Product Go-To market (GTM)
ZUS Coffee
Date: 3 weeks ago
City: Subang Jaya
Contract type: Full time
Responsibilities
Qualifications
- Collaborate closely with the Product R&D team to support the entire product Go-to-Market (GTM) process from ideation to launch, working with cross-functional teams including Supply Chain, Operations, Marketing, Technology, Brand, etc.
- Assist in tracking, analyzing, and reporting key performance metrics for both new and existing products, while monitoring post-launch feedback and insights.
- Provide insights and recommendations on market positioning, target audience, and competitive differentiators.
- Support ad-hoc projects such as process improvements, alternative ingredient analysis, menu offboarding, and other initiatives.
- Perform other tasks as assigned by supervisors or management, contributing to team success.
Qualifications
- Currently pursuing or holding a Bachelor's degree in Business Administration, Marketing, Food Science, or a related field.
- Strong interest in understanding and contributing to the product development and Go-to-Market process.
- Proficient in PowerPoint/Google Slides and Excel/Google Sheets.
- Excellent communication and interpersonal skills, with the ability to work effectively across functions.
- Strategic thinker with a data-driven approach to problem-solving; able to provide informed opinions on market trends and consumer insights.
- Bonus: Knowledge of food & beverage industry regulations, quality standards, and best practices related to product development and launches.a Necessity, not a Luxury
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