Key Account Manager

Abbott


Date: 3 hours ago
City: Petaling Jaya
Contract type: Full time
PURPOSE OF POSITION

  • Establishment of Blueprint to key hospitals via stakeholder management link with KOL
  • Continuously establish opportunity for Abbott business
  • Win in key hospitals with breakthrough strategy that help build Abbott credibility
  • Be at the board of director office in hospitals in defining collaborative opportunities to address unmet and/or evolving needs.
  • Gatekeeper in negotiations and liaison with key hospitals

PURPOSE OF POSITION

  • Establishment of Blueprint to key hospitals via stakeholder management link with KOL
  • Continuously establish opportunity for Abbott business
  • Win in key hospitals with breakthrough strategy that help build Abbott credibility
  • Be at the board of director office in hospitals in defining collaborative opportunities to address unmet and/or evolving needs.
  • Gatekeeper in negotiations and liaison with key hospitals

Key Accountabilities

Winning in hospitals

  • Initiate new ideas to stay competitive in hospitals landscape
  • Lead in negotiation of contracts
  • Ensure product availability
  • Facilitates shaping and creation of protocol/ access programs
  • Drive usage of commercial formula and establish nutrition screening / assessment and nutrition care protocols
  • Identify new nutrition and treatment management protocols for new product launch opportunities

Hospital Account Management

  • Conduct strategic planning and goal setting for each key account, develop a comprehensive hospital business plan (incorporating marketing strategies, SWOT/PEST analysis, resource allocation, etc)
  • Analyze, propose and establish the most effective distribution and financial pathway between Abbott Nutrition and the customer.

KAM Planning and Implementation

  • Build hospital key accounts and profiling
  • Work closely with NSM/ SM as well as Marketing to build business opportunities and offering
  • Structure business partnerships through long term contracts with key hospitals and for ANI to be valued as a strategic partner

Stakeholder Management

  • Establishment of stakeholder map with regular meet up and follow ups
  • Identify opportunities leveraging on Abbott’s strength
  • Create competitiveness in the hospital landscape via impactful conversation and plan/programs
  • Development of new Nutrition Key Opinion Leaders to support new product launches

Patient Acquisition and Retention

  • Implementation of In-hospital patient education to create nutrition and product awareness and trial
  • New user acquisition through implementation of in-hospital programs such as admission and or discharge kits

Minimum Requirements

  • Bachelor's degree in relevant discipline from a recognized university or an equivalent combination of education and work experience
  • Minimum 7 years’ professional working experience in consumer healthcare or nutrition industry which involves sales management level with sufficient knowledge and understanding about Sales Systems and processes

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