Senior Executive eCommerce Livestream

DKSH

Date: 13 hours ago

City: Petaling Jaya

Contract type: Full time

Job Summary
The Ecommerce Livestream Senior Executive must be dynamic and results-driven lead to the execution of our livestream commerce initiatives. This role is responsible for end-to-end livestream production planning, content strategy, pitching and on-air execution across digital platforms.

Job Responsibilities
Commercial Collaboration

Collaborate with commercial team to pitch livestream services to potential and existing clients
Present livestream capabilities, value proposition, and past success cases

Livestreaming

Responsible for developing innovative and engaging livestream concepts that align with brand objectives and campaign goals.
Oversee the setup and optimization of audience interaction tools to enhance real-time viewer engagement and drive participation during livestreams.
Manage the end-to-end scheduling and planning of livestream sessions, ensuring timely coordination with all stakeholders
Coordinate and ensure all livestream equipment, platforms, and systems are tested and functioning optimally before and during broadcasts
Conduct and manage livestream rehearsals, making real-time adjustments to improve delivery, transitions, and flow.
Work closely with related stakeholders to ensure the layouts, and visuals are consistently applied across livestream content.
Plan and execute post-livestream content distribution strategies across digital platforms to maximize reach and engagement.
Draft, edit, and finalize livestream scripts, talking points, and product highlights to support smooth and confident delivery by hosts.
Identify, engage, and manage KOLs and KOCs, ensuring alignment with brand messaging and driving effective collaboration throughout all social commerce activities
Oversee the full execution of livestream events, ensuring seamless coordination of all logistics, resources, and personnel involved.
Identify and resolve any technical or operational issues that arise before or during livestream to minimize disruptions and ensure broadcast quality.
Provide clear instructions and support to stakeholders to ensure everyone is aligned their roles during livestream.
Monitor livestream quality in real-time and post-event to ensure content, audio-visual elements, and delivery meet brand and production standards.
Actively drive and manage customer engagement during livestreams to boost interaction, retention, and conversion.
Oversee the editing process of livestream content to ensure alignment with brand guidelines, objectives, and platform requirement.
Analyze livestream performance metrics and audience behavior to identify opportunities for improvement and implement strategies to enhance future sessions.
Review and provide input on all promotional materials and campaigns related to livestream events to ensure consistency and effectiveness in driving traffic and engagement.
Lead post-mortem reviews after each livestream to evaluate outcomes, gather team feedback, and identify actionable insights for continuous improvement

Others

Collaborate with internal teams and propose creative ideas for video content creation tailored for platforms such as Shopee, Lazada, and TikTok, with a strong focus on producing engaging livestream and short-form videos that drive brand visibility and sales conversion.
Support and coordinate affiliate marketing activities tied to livestream & social commerce, including tracking performance, managing links, and collaborating with affiliate partners to drive sales
Additional tasks and responsibilities as assigned by the manager to support department objectives

Job Requirements

Diploma or Bachelor Degree in communications and related field
Minimum of 2-4 years of relevant working experience (Livestreaming)
Experience with 1-2 years in social commerce is an added advantage
Proficient in Microsoft Excel, Words and Power Point
Sales-Driven Mindset
Experience with Livestream software
Experience in managing end-to-end livestream setup and execution on platforms such as Shopee, Lazada, and TikTok
Experience with Social Commerce is an added advantage
Experience with Broadcasting or Digital Media is an added advantage
Familiarity with video editing software such as CapCut, Canva, etc is an added advantage

How to apply

To apply for this job you need to authorize on our website. If you don't have an account yet, please register.

Post a resume

Similar jobs

Shopfloor Training Coordinator

Continental, Petaling Jaya

13 hours ago

Company DescriptionContinental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2021, Continental generated sales of €33.8 billion and currently employs more than 190,000 people in 58 countries and markets. On October 8, 2021,...

Production Operator M&P - Mixer Banscale downstream & Batchup

Continental, Petaling Jaya

14 hours ago

IT Operation Staff Engineer (Sales Mid-tier Apps)

Lenovo, Petaling Jaya

14 hours ago

We are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as...