Senior Executive, Product Management

DKSH


Date: 2 weeks ago
City: Petaling Jaya
Contract type: Full time
Job Summary
  • The incumbent is responsible for supporting the Consumer Health/OTC team on matters related to product management/marketing.
  • To plan, organize and implement activities in line with Department marketing objectives, integrating directions from brand clients and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.
  • To manage the P&L of the appointed agency (ies) within assigned portfolio and ensure the yearly preset objectives are met through execution of sound marketing strategies / marketing plans.
  • To work /execute on the approved Marketing Working Budget (MWB) and by optimizing allocated funds into building brand awareness & to promote the brands sell-through.
  • To continuously strengthen mutually beneficial trading relationship with our clients through enhancing value and meeting agreed objectives.
  • To resourcefully gather general market trend, market share and competitive information as guidance in gauging effectiveness of marketing activities.


General Responsibilities
Advertising & Promotion

  • Formulate & monitor the implementation of A&P strategies and its effectiveness in meeting objectives.
  • To work with media agency to ensure reasonable rates paid to media owners, effective touch points use (for the selected target audience) & establish close relation with media agencies and media owners.


Product Management

  • To play a strategic role in ensuring range and product selection meets trends and requirements.
  • To monitor the brand’s proactive approach towards consumer preferences at the local level
  • To ensure inventory levels are managed within contractual agreements.
  • To ensure trade returns are managed within contractual agreements.


Business Management

  • To ensure all marketing activities are within allocated A&P budget determined for relevant agencies.
  • To ensure pre-financing of marketing activities on behalf of clients are recovered within agreed terms.


Trade Marketing

  • Custodian of the brand’s image at retail level. To determine merchandising standards.
  • To study and determine the most effective cost and implementable form of POSM to raise product visibility or highlight product USP’s in trade.


Functional Skills And Knowledge
  • Minimum 3-5 years relevant of work experience, preferably in a similar Industry.
  • Possess good communication skills.
  • Proficiency in Microsoft Office (Word, PowerPoint, Excel - Pivot Table, V-lookup).


Education

Minimum Bachelors Degree in relevant field.

How to apply

To apply for this job you need to authorize on our website. If you don't have an account yet, please register.

Post a resume

Similar jobs

Sr Professional, Pre-Sales (System, Storage & Backup)

Ingram Micro, Petaling Jaya
7 hours ago
It's fun to work in a company where people truly BELIEVE in what they're doing!Ingram Micro is a leading technology company for the global information technology ecosystem.With the ability to reach nearly 90% of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to business-to-business...

Senior Executive, Media & Promotions

Propershare Sdn Bhd, Petaling Jaya
MYR 3,000 - MYR 5,000 per month
8 hours ago
Job ResponsibilityWe are looking for a dynamic, creative, and result-driven individual to join our team as a Senior Executive, Media & Promotions. This role is ideal for someone who thrives in digital marketing, enjoys coordinating events and promotions, and is confident in managing collaborations with external partners. Office is located in Damansara.Key ResponsibilitiesAs our Senior Executive, Media & Promotions, you...

Network and Security Manager

NEXTDC, Petaling Jaya
1 day ago
About us:At NEXTDC we are building the heart of Australia & Asia’s high-tech future. We design, build and operate world class, next generation data centres, using cutting edge, environmentally efficient infrastructure to service the specific requirements of local, international hyperscale customers.We are expanding our presence globally, including a new data centre in PJ, meeting the current and future digital needs...