Social Media Manager (Mandarin / Cantonese)

About BingX

• A leading crypto exchange.
• More than 10 million registered users worldwide.
• 750+ spot trading currencies and 400+ futures targets.
• 17,000+ elite traders, with 600 million+ cumulative copy trading orders.
• Top ranking exchange on CoinMarketCap and CoinGecko.
• We aim to build a gateway for the next billion crypto users.

Founded in 2018, BingX is a leading cryptocurrency exchange serving global users. BingX offers diversified products and services, including spot, derivatives, copy trading, and asset management – all designed for evolving needs of users, from beginners to professionals.

BingX is committed to providing a trustworthy platform that empowers users with innovative tools and features to elevate their trading proficiency.

Our current vacancy | Full-time | Long-term | REMOTE

Responsibilities:

1. Account Management

• Manage and post across all social platforms (X, Instagram, Facebook, LinkedIn, TikTok), ensuring consistency in messaging and tone
• Conduct social listening to track trending topics and emerging content within the cryptosphere and monitor community feedback
• Collaborate closely with sponsorship, product, operations, content, and PR teams to ensure timely and effective delivery of relevant content

2. Content Creation

• Create, curate, and manage engaging content across social platforms
• Collaborate with the creative team to produce visually compelling social content and work closely with the Video team to adapt long-form YouTube content into shorter formats
• Co-host and prepare questions for Twitter Spaces sessions

3. Community Engagement

• Build and maintain a strong online presence by engaging with users, responding to queries, and fostering a positive community atmosphere
• Engage with communities and brands to increase visibility and foster partnerships

4. Analytics and Reporting

• Generate and analyze reports on the growth and content performance (engagement, reach, growth, etc.) of social accounts
• Provide regular insights to key stakeholders, suggesting improvements based on performance data

5. Campaign Management

• Plan, execute, and manage social media campaigns, including product launches, contests, promotions, and events
• Optimise campaigns to maximise impact and user engagement

Requirements:

• Solid experience in social media content creation
• Prior experience in Social Media and Crypto is highly desirable
• A keen interest in Web3, blockchain, and crypto developments
• Proven experience in developing and executing successful content strategies
• Proficient in using web and social media analytics tools (Google Analytics, social media platforms)
• Strong attention to detail, research skills, and an understanding of social media SEO principles
• Thrives in a fast-paced environment with the ability to manage multiple priorities and adapt to rapid changes in the Web3 ecosystem
• Demonstrates resilience and a solution-oriented mindset, navigating challenges and uncertainties with confidence and creativity
• Proficiency in English and Chinese is essential

Working at BingX

• Be part of the future of finance technology and achieve meaningful goal
• Great career development in a fast-growing company
• Market competitive salary
• Fully remote / work-from-home
• Follow your local vacation and other benefits
• Professional development
• Join an international and diversified team