Executive, Marketing & Communications

We are looking for an experienced Executive/Snr Executive, Marketing & Communications to play a key role in executing and managing marketing strategies and communication efforts that drive brand awareness, customer engagement, and business growth.

• Assist in developing and executing comprehensive marketing plans that align with business objectives.
• Plan, manage and coordinate marketing campaigns via seasonal launches & in-store events.
• Collaborate with the creative and design teams to produce engaging and impactful marketing materials.
• Monitor the performance of campaigns and provide reports on key metrics to measure effectiveness and ROI.
• Conduct market research to identify trends, opportunities, and competitive analysis. Ensure marketing activities are implemented with excellence and timely delivery of all deliverables.
• Identify and analyse market reactions & results of marketing activities.
• Drive effective communication with all stakeholders (Retail, e-Comm, Sales and Creative etc).
• Identify issues and barriers affecting implementation of brand projects and formulates action plans/solutions - Continuously evaluate and develop the position of the brand.
• Partner with stakeholder team to implement Brand Activation programmes
• Assist Marcom Manager & Chief Creative & Marketing officer to develop all creative and content assets with creative team to meeting deadlines
• Liaise and be responsible for the coordination of agency team on the development, design and production of creative & content assets.
• Assists on the development of post campaign reports and analysis.
• Prepares and actualises cost reports per project at the completion of each brand marketing campaign. Constantly reviews targeted expenditures and makes real-time adjustments in order to optimise brand marketing campaign performance.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• 3-5 years of experience in marketing and communications, with a focus on campaign management, content creation, and media relations.
• Strong understanding of retail, digital marketing, social media platforms
• Excellent written and verbal communication skills with attention to detail.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Strong interpersonal skills to work collaboratively with cross-functional teams and external partners.
• Experience in the fashion, luxury, or retail industry.
• Creative and strategic thinker with a strong focus on results.
• Exceptional organizational and project management skills.
• Strong analytical and problem-solving abilities.
• Self-motivated and proactive with a positive attitude.