Marketing Communications Officer

Responsibilities:

• Responsible for generating press releases and content creation for the company website, social media, infographics and newsletters.
• Create content for digital channels, such as websites, social media, newsletters, advertisements, brochures and other marketing materials.
• Develop, plan, coordinate and execute digital marketing and advertising campaigns across multiple channels including paid advertising, social media promotions such as Facebook, TikTok, search engines & emails.
• Create and manage online events, promote online advertising space in all digital channels including pre-event needs (pre-registration and campaigns).
• Analyze trends and explore new ways to engage audiences and discover emerging social networks.
• Involve in marketing recruitment activities which includes counselling, schools visits, participate and promote marketing campaigns, develop surveys, and enhance student support services.

Requirements:

• Candidates must possess at least a Bachelor’s Degree in Mass Communication or Journalism, Marketing or related field (Media background is highly desirable).
• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut) and graphic design tools (e.g. Canva, Adobe Photoshop). Preferably with 1-2 years working experience in digital marketing, social media management, or related roles. (Fresh graduates are welcome to apply).
• Proficiency in digital marketing tools and platforms (Facebook, TikTok, LinkedIn, Instagram, XiaoHongShu & etc).
• Good command of English, Bahasa Melayu & Mandarin, both written and verbal.
• Strong written and verbal communication and interpersonal skills, with the ability to effectively interact with clients and team members.
• A strong sense of responsibility and accountability in all tasks.