Senior Manager & Manager - Key Account (Consumer Healthcare Product))

Key Accounts Management

• Develop and implement processes and strategies (local go-to-market strategies, sales strategies, and customer strategies) for assigned customers to ensure achievement of sales objectives.
• Manage sales projection (sell in & sell out), stocks forecast and stocks holding. Evaluate trends and divide business output to support strategic growth and profitability.
• Manage and monitor assigned customer A&P trade fund/ TTA based investment according to annual budget to ensure efficient & effective usage.
• Analyze key accounts’ needs through data driven methods and structured planning & provide trave activation post evaluation analysis for review of improvement and action plan (if any).
• Manage business discussion/negotiations, including TTA, DA, etc to ensure effective sales & achieving business targets and directions.
• Conduct quarterly business review and business progress updates for assigned customers
• Identifying and establishing new business opportunity & ensure enlistment of new launched and products into trade channel by planned date.
• Provide market insights, category/product trend with actional recommendations for business optimization. Understand market environment (financial/climate/trends & competitors).
• Sales tracking, reviewing sales performance and meeting KPI.

Customer Focus and Service

• Design engagements, build relationship & execute the account plan to build sustainable growth for each key customers
• Work collaboratively with relevant stakeholders across departments to develop action plans and/or customer programs whenever required.
• Ensure understand and comply with DCH Auriga Code of Conduct.
• Leverage key customer relationships to gain market intelligence and to assist successful formulary listing

Personal Development

• Develop behaviors leading to enhanced effectiveness as outlined in DCH Auriga Competency definitions.
• Communicate, develop and role model DCH Auriga culture.
• Develop individual accountability.
• Identify areas for self-development needs and discuss with Sales Manager.
• Attend & actively participate in meetings and training